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Marketing

Hiring and Onboarding Virtual Professionals…

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  Apple Podcasts | Spotify | Google Podcasts | Stitcher   At 4 a.m., your business is unexpectedly flooded with hundreds of calls. Are you ready to take them? You may not be, but your virtual professionals are. Not only do they grant you the time you’ve been craving, but ...

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An Actor’s Guide to Truthful and Honest Videos…

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  Apple Podcasts | Spotify | Google Podcasts | Stitcher   If you’re not confident on camera, you might prefer that someone else present for you. But that means losing out on the opportunity to share your passion and expertise with others who could benefit from hearing from you. And ...

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WEBINAR ON 07.21.21 | 5 Must-Have Automated Email Campaigns…

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From welcome campaigns to milestone and value-based emails, businesses have a variety of automated email campaign options to leverage. Yet, knowing which campaigns are the most effective and when and how to automate them can be challenging. On July 21, Pinpointe and Brand Consultant & Marketing Strategist – Michael Barber, ...

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WEBINAR ON 07.21.21 | 5 Must-Have Automated Email Campaigns…

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Looking to gain the knowledge you need to improve your existing automated campaigns, along with new campaigns to develop for your organization. From welcome campaigns to milestone and value-based emails, businesses have a variety of automated email campaign options to leverage. On July 21, Pinpointe and Brand Consultant & Marketing Strategist – Michael Barber, ...

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How to Embed a Video in an Email (and Why You Should)…

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Acquiring new customers isn’t as simple as flipping a switch for your sales funnel to be live. As much as you’ve plotted out your customer’s path to action and considered every move, this won’t ensure high conversion rates, lower bounce rates, or sales increases. If you don’t already have a ...

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So, You’ve Just Been Named VP of CX… Now What?…

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  Apple Podcasts | Spotify | Google Podcasts | Stitcher   You’re brand new to your customer experience (CX) role, which is brand new at your company. Everyone’s looking to you as the new dedicated CX leader to structure, support, and improve the customer experience. What are your functions? What ...

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How to Deal With Inappropriate Comments From Customers…

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“Hey, princess.” “I see why you got your job.” “You’re so handsome.” If you are in a customer-facing role or you lead a team of customer-facing employees, these types of comments may sound familiar. Sadly, unwanted advances, flirting, inappropriate comments, and sexual harassment from customers aren’t as uncommon as we ...

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