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You’ve Selected an Email Service Provider—Now What?…

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There’s no question that selecting the right email service provider (ESP) for your company is a major decision. But finding the Email service provider is only the first step in launching successful email marketing campaigns. In fact, the questions you ask—or don’t ask—your vendor after signing on the dotted line ...

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Email Marketing Tips: How Long Should Your Email Be?…

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For more email marketing tips, visit the Constant Contact blog: http://blogs.constantcontact.com It is essential that your emails are as short and concise as possible. Think about what you’re trying to communicate to your readers, and ensure that it is the first thing they see. These simple email marketing tips will ...

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Marketers must capitalize on the new wave of email innovation…

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The latest round of acquisitions – Adobe/Marketo, Salesforce/Rebel and Twilio/SendGrid – is exciting because it means email-led innovation is entering a new era. It’s proof positive that email is not just surviving but thriving For email service providers, it’s a warning not let up on innovation and improvement. As a ...

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