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What Stackie winner Airstream learned from communing with its sta…

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Airstream might just have the most iconic and recognizable campers around. So when it came to visualizing their marketing technology stacks, the company didn’t stray far from the campgrounds. The company partnered with marketing agency Element Three to develop a slide that ultimately earned them one of five Stackie Awards at MarTech ...

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How to Make Yourself Indispensable to a Creative Team…

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Yesterday, I mentioned the makings of a successful creative team that runs like a well-oiled machine. As the creative-strategic hybrid model becomes more pervasive in modern content marketing, there’s a great opportunity for creative people who produce outstanding work on demand. Whether you’re an employee of a company or a ...

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20+ Business & Marketing PowerPoint Templates…

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Using the default PowerPoint layout to design a business presentation isn’t usually a great idea. You need a business PowerPoint template that’s going to stand out, make an impression, and look professional. A complete redesign for the heavily outdated default PowerPoint templates is long overdue. But, there’s no need to ...

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#MTtalk Roundup: The Ugly Truth About “Othering”…

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“Nothing disrupts dehumanization more quickly than inviting someone over, looking into their eyes, hearing their voice, and listening.” – Sarah Schulman, American author There’s a character in one of my favorite movies that is continually rejected by the residents of the small town where she has lived her whole life. In the movie, ...

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