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How to Turn Leads into Clients with Modern Email Marketing…

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When it comes to building an audience that builds your freelance or consulting business, email remains the undisputed heavyweight champion. Email was the original “killer app” — everyone uses it, and that’s why it’s been the absolute best channel for digital marketing and audience building. And yes, that’s still true ...

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10 Tips for a Perfect Facebook Cover Image…

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10 Tips for a Perfect Facebook Cover Image Almost every business and individual – from personal pages to freelance business pages – uses Facebook. It’s likely an integral part of your marketing strategy. It might even be your main professional website. So it is important that you make the most ...

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What’s Your Definition of Training and Development?…

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Josh Seibert What does training mean in your organization? You may think, “Well, training is training.” I might have given a simple answer, too, before I talked to Josh Seibert, veteran trainer and the CEO and president of Sandler Training in North Carolina, for our Expert Interview podcast. He believes ...

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