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Clickbait, Insomnia, and Writing Fears … Nevermore…

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You can tell we’re heading into Halloween — around the blog, our thoughts have been turning to topics dark and creepy. On Monday, Stefanie Flaxman brought up a thorny question — is it okay to use all of those fiendishly effective headline techniques, or do we run the risk of ...

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5 Ways to Avoid Death by PowerPoint Presentation…

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If you’ve never heard the expression “Death by PowerPoint,” take a look at the Grim Reaper’s* slide, below.  I’m sure you’ve been there. That presentation that never seems to end. The presenter going on and on… and on. You stopped listening half an hour ago. That’s when you began paying ...

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10 tips for delivering holiday magic…

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Last year, holiday e-commerce sales rose by 17.8 percent, and this year, revenue is set to hit an unprecedented $107 billion, according to eMarketer. As online demand increases, so does the need for scalable, global-friendly checkout and logistics solutions to ensure each holiday package gets easily shipped to the correct address. The online experience influences 79 percent of all transactions (both online and offline), ...

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