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A Cool New Resource for Developing and Sharing Your Ideas…

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My husband once had the chance to ask novelist James Ellroy where he got the idea for one of his fiendish criminal characters. And the answer was: “I made him up, Daddy-O.” Creative thinkers of all stripes know that it’s not really about having ideas … it’s about capturing and ...

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15 Tips to Improve Your UX Writing…

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On: 20 Feb 2019 Category: UX Design Length: 6 min read There are so many micro elements that are a big deal with it comes to user experience design. A lot of focus has been put on micro-interactions and engagements, but what about micro-copy? UX writing is a big deal. ...

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Singular can now track ROI across channels, with deterministic at…

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From Singular Marketing intelligence platform Singular has added a new capability to its platform that is designed to determine a complete return-on-investment (ROI) by combining cross-channel attribution with cross-channel marketing spend. Since its founding in 2014, the San Francisco-based company has offered attribution and ROI, but in device-specific silos, beginning ...

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