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How to Meet (and Exceed) Your Creative Content Goals…

Why is it so hard to produce good content? Because creative work is uniquely draining … and uniquely rewarding, too.

Smart writers know that the right creative practices will keep you motivated and productive.

On Monday, Stefanie Flaxman talked about mastering the part of editing that has nothing to do with grammar, spelling, or punctuation. It’s the thoughtful, human element that no app can ever hope to reproduce.

On Tuesday, Stefanie joined us again to talk about six behaviors that build trust when you work with a creative team — including making one another’s lives easier and even listening to the voices inside your head.

And on Wednesday, I wrote about 10 business goals that take good content and turn it into good content marketing. Because if you’re going to put the work in, you might as well get the results you’re after.

I’ve got more strategy for you on the Copyblogger FM podcast, with 10 Content Marketing Boosters in 20 Minutes.

On Unemployable, Brian Clark and Jerod Morris discussed the benefits of a “7-Figure Small” business and lifestyle.

Heads up that The Writer Files has changed URLs, but the easy-to-remember writerfiles.fm still gets you there.

This week, Kelton Reid interviewed bestselling author Austin Kleon about staying creative over the long haul.

What do you do to keep your own content creativity flowing? Let us know in the comments!

— Sonia Simone
Chief Content Officer, Copyblogger Media

Catch up on this week’s content


Editing isn't about perfection; it's about judgment calls. – Stefanie FlaxmanMaster the Part of Editing that Has Nothing to Do with Grammar, Spelling, or Punctuation

by Stefanie Flaxman


Passive voice should be a choice, not an accident. – Stefanie FlaxmanHow to Make Yourself Indispensable to a Creative Team

by Stefanie Flaxman


'Content is king' has been an online cliché for years now, but it’s not true. It’s never been true. – Sonia Simone10 Content Marketing Goals Worth Pursuing

by Sonia Simone


Get 10 Content Marketing Boosters in 20 MinutesGet 10 Content Marketing Boosters in 20 Minutes

by Sonia Simone


How to Stay Creative with Bestselling Author Austin Kleon: Part OneHow to Stay Creative with Bestselling Author Austin Kleon: Part One

by Kelton Reid


7-Figure Small7-Figure Small

by Brian Clark



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