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Tips

3 Simple Questions that Help You Craft Better Headlines…

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Writers are communicators. If you’re proud of your ideas, you want to be able to communicate them clearly and precisely. And headlines are your first opportunity to present your message to the audience you want to reach. The language you use should appeal to those people and make them want ...

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A New Free Resource and an Empathetic Approach to Copy…

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Coming out of the intensity of our annual Certification launch, the Copyblogger team this week has been all about refocusing and turning our attention to interesting new projects. On Monday, Stefanie Flaxman started our week with a restorative session on yoga and content marketing. And yes, there’s more to her ...

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Practical Success Advice for Creative Professionals…

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There’s a bizarre myth in our culture that we have to choose between making a living and being creative. That creativity is somehow the enemy of a good livelihood. That, of course, is crazy talk, particularly in the world of content creators. This week, we offered thoughts on nurturing your ...

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Why Content Marketers Need Editors…

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I’m good at math. If you looked at my standardized test results from when I was back in school, you’d see I scored very high in math and very low in verbal. And yet, today I’m a professional writer and editor. It’s a mad, mad, mad, mad world. Sort of. ...

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Get Copyblogger to Tell the World Just How Great You Are…

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Hey, writers! Whether you’re a freelancer, an employee, or you write content to support your business, you might find it beneficial to have Copyblogger publicly declare: “This person has a terrific writing voice and rock-solid grasp of content strategy.” If that sounds good to you, go check out our Certified ...

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