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“It is our choices, Harry, that show what we truly are, far more than our abilities.” – J.K. Rowling That Albus Dumbledore was a pretty wise fellow. And you’ve probably experienced that some choices you make accumulate into rich, productive experiences … and others tend to roll up into a ...

There are all sorts of rules about writing. Grammar and style guides tell us how we should write. Especially how we should write numbers. Spell out zero through nine. Don’t start sentences with numerals. Spell out “percent,” instead of using the % symbol. Rules like these imply that the way ...

When I was a teenager, I was a prolific poet. Not a good one — not even close — but I didn’t care. I didn’t plan on showing my work to anyone. I wrote simply because I loved it. I spent hours in my room, at a park, or even ...

I finally did it. After years of presenting examples of great content I’ve found while feeding my YouTube habit, I stopped only consuming and started producing. In the beginning of May, I launched two YouTube channels. I have very few subscribers. And I’m over the moon about it. Here’s why. ...

When I started blogging, a little over 10 years ago, one of my then-colleagues mentioned that she “didn’t have the software to read blogs.” Today, the landscape is a little different. Blogs, podcasts, YouTube channels, and other content formats are being consumed at an astonishing rate — and an equally ...

Imagine this, if you will. An old woman, near the end of her life. Shivering in a fleabag apartment without heat in the winter. Walking four miles each way to the food bank, to carry home unmarked cans of mystery meat. Not even a cat to keep her company, because ...

Odds are pretty good that you’ve listened to a podcast or two this week. They’re even better that you’ve listened to a baker’s dozen or more this month. It’s not just you; podcasting has finally crossed into the mainstream (especially here in the U.S.) and firmly planted a flag in ...

Content creators are easy targets for criticism. Some might even say they “ask for it” by publicly displaying their thoughts, opinions, interests, and art. But I hold the position that anyone who stands by the “asking for it” belief fundamentally doesn’t understand why most people publish content. Content creators don’t ...

The life of a content marketer is always intense. The deadlines, the flow of ideas, the juggling of writing, promotion, and business needs. To keep producing, you need to protect your content confidence. And this week, we shared 38 ways to do that. On Monday, Stefanie Flaxman outlined 12 of ...

Content marketing is a long game. In one way, that’s excellent — because all of your lazy or undisciplined competitors are going to drop out. In another way, it sucks, because we all have days when we’re lazy and undisciplined. In the early days, we can get by on adrenaline ...