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Email Marketing Lessons to Learn in the Year of the Dog…

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On February 16, this Chinese New Year will celebrate the eleventh zodiac sign: the dog. Known as man’s best friend, dogs are America’s most popular companion animal — just as email is the most popular communications channel for business. As we approach the Lunar New Year email marketers can learn ...

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Infographic: Inspiration from Presidential Personalities…

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President’s Day is an annual reminder of the service and dedication of our nation’s past and present leaders. This year, Campaigner is highlighting marketing lessons inspired by some of America’s best known Commanders in Chief. Consider these tips for campaigns this President’s Day and throughout the year. For more information ...

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How to Capture Millennials' Attention With Your Emails…

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Ahhh, Millennials. They seem to be all over the news these days. There are those stories about how they supposedly put avocado toast before homeownership. Or how they’re the “me, me, me” generation, being coddled because they need “trigger warnings” before they read or hear about sensitive subjects. Despite the ...

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Creating Dynamite Email Campaigns with Dynamic Content…

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Email marketing consistently ranks as one of the most effective marketing channels in terms of return on investment and customer engagement. In order to stand out in a crowded inbox, however, emails can no longer be static. Subscribers are looking for a customized experiences that speak directly to their individual ...

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