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Creating campaigns with dynamic, engaging and personalized content is key to success in email marketing, but is often easier said than done. Premade templates can serve as a stepping stone for crafting emails, and Campaigner offers hundreds of standard and responsive designs to choose from. Today we’re launching our Articles ...

Our team is excited to announce the launch of the new Campaigner app for iOS! Our new app allows you to stay on top of your email marketing by providing you with real-time reports on the go. Here’s what else you can do: Review and Manage Email Subscribers Manage individual ...

The opinions stated in this document are not legal advice and should not be construed or relied upon as such. As with the interpretation of any legislation, readers should consult a qualified legal representative. What is the GDPR?The General Data Protection Regulation (“GDPR”) is a new European Union (“EU”) regulation ...

Email marketing, when done correctly, has the potential to be one of the most effective and persuasive forms of marketing. Despite this, most companies don’t implement email marketing strategies in the right way, and in return, they don’t generate the kind of results a business expects. Summer is on the ...

First impressions are important and sometimes even lead to love at first sight. Internet retailers strive for this magic moment with new customers, though many have yet to achieve it. Retailers can do several things to create great first impressions with their email marketing campaigns. These best practices can help ...

With the luck of the Irish upon us this month, email marketers can draw a unique comparison between email contacts and leprechauns—we know they’re there, but we never see them unless they initiate direct engagement. Marketers must “catch” contacts at the right time and in the right place to spark ...

We are happy to announce our new Landing Pages feature, enabling advanced marketers to take engagement with customers one click further than ever before. Campaigner Landing Pages improve marketers’ ability to personalize content for each subscriber, drive lead generation, and track and report engagement for comprehensive campaign management on one consolidated platform. ...

Marketers are continually adding new email addresses to their mailing lists to grow and expand their marketing programs. A common myth among marketers is that the more addresses to target, the better. In order to foster long-lasting and profitable relationships with subscribers it is essential that email lists are regularly ...

As the saying goes, you only get one shot to make a first impression, and email marketing is no exception. The first email a new subscriber receives can make or break your relationship with a customer. Strike a good first impression with the latest addition to your subscriber base and ...

The first quarter has come and gone, and it’s now time to prepare your email campaigns for the three months ahead. Email marketing works! There are loads of studies with supporting data that prove email is among the most effective marketing tools available. Join us on March 29th at 2 p.m. ...