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InfusionSoft Adds Invoices and Payments to CRM…

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Earlier this year InfusionSoft introduced invoicing to their platform and is complimenting it with direct payments now. Invoicing and payments add to CRM side of InfusionSoft. Marketing automation platforms usually don’t have this. The features were first presented at the InfusionSoft conference ICON in 2015. In 2017 some on their ...

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Benchmark Email Introduces Contact Rating…

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Benchmark email has introduced contact rating in its email marketing tool. The feature scores contacts with a rating between 0-5 stars depending on the level of engagement. It helps email marketers to know who’s interacting with their campaigns and who’s not. How does star rating work? The more a contact ...

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SmartrMail…

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About SmartrMail SmartrMail is an email marketing app designed to get more sales and make email easier for e-commerce stores. SmartrMail offers Automated Product Recommendation Emails, Quicker Email Newsletters, and Advanced Abandoned Cart Recovery. All emails can be personalized one to one messages, based on each customer’s past purchase history, ...

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Mailjet introduces the Collaboration Toolkit…

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Mailjet just launched their Collaboration Toolkit, a set of features that help teams work faster, together on email. Many companies working on email marketing suffer from inefficient collaboration that results in time lost from miscommunication, waiting for feedback and approvals, accidentally-sent emails, and more. Addressing these issues, Mailjet’s Collaboration Toolkit ...

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Mercanto launches AI-based email personalisation platform…

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Mercanto provides AI based email personalisation as a service, making use of the ESP retailers already have in place. They just launched Mercanto Canvas, a platform that helps retailers better understand and communicate with their customers. The platform is geared towards online retailers, like for instance fashion retail, pharma, and ...

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