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8 reasons to attend MarTech this October in Boston…

Attending industry conferences is an incredible way to increase your knowledge, expand your network, and find new insights and ideas. MarTech conference is no exception! Let’s count down the top 8 reasons why you should join us in Boston this October 2-4:

8. MarTech connects the dots

“I find this the only conference that provides information and insight into the skills and tools necessary to navigate the overlap between marketing and technology.”
Sue Haddrill – Nestle Purina PetCare

7. You’ll learn from martech superstars

Speakers make the conference, and MarTech delivers the experts from brands, agencies, and integrators. MarTech Program Chair Scott Brinker personally selects those eager to help you understand, implement, and integrate marketing technologies, rethinking your marketing strategy, and build talent-rich cross-functional marketing teams.

View the agenda!

6. It’s all about you

MarTech is independent and not owned by a vendor. We don’t have axes to grind (or sales targets to meet) when it comes to any technology or platform. Speakers are selected based on their professional chops to address a topic and don’t pay for the privilege. Identifying sessions where vendors pay to present isn’t a mystery; we tell you they’ve done so.

5. You’ll meet others like you

You’ll share strategies, tactics, and experiences with others like you who are charged with dragging their organizations — often kicking and screaming — into the future of marketing. You’ll meet them during breaks, receptions, and networking lunches, and celebrate their accomplishments at the Stackie awards ceremony. Check out all of our networking events.

4. It’s a pleasant experience

“Ah ha” moments delivered by expert presenters and meeting others like you is just the beginning. You’ll also enjoy productive networking gatherings, discover results-driving and time-saving solutions, plus the conveniences that make attending engaging and exciting: great meals and snacks, free wi-fi, and a friendly environment.

3. MarTech is better with your teammates and colleagues

Your team is talented and has diverse backgrounds and skills, but sometimes getting them on the same page is difficult. Attending together will unite your team with a common experience and vocabulary, and provide the foundation for rapid progress. We even offer special rates for teams!

2. It’s programmed with passion by Chair Scott Brinker

Scott has been chronicling the rise of marketing technology and its impact on marketing strategy, management, and culture on chiefmartec.com since 2008. He also creates the annual Marketing Technology Landscape Supergraphic, and is the author of Hacking Marketing, a guide to marketing management in a software-driven world. No one is more qualified to program, guide, and moderate a marketing technology conference.

1. It’s an outstanding value… no matter the budget

We know those attending MarTech have differing needs and budgets. Here are the options for attending:

  • All Access Passes include the whole conference experience: sessions, keynotes, networking, breakfast, lunch, snacks, expo access, and wifi.
  • Expo+ Passes are the ticket for you if discovering and vetting marketing solutions is your goal. You can efficiently evaluate many solutions in a short period of time without endless phone calls or on-site vendor visits.

Rates increase as we get closer to the event, so registering early will provide the best rate on either ticket. See today’s rates here!

P.S. Curious about MarTech but still unsure about attending? Check out last year’s speaker presentations, Stackies awards winners, and more on our Slideshare.  


Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.



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